 "two wheeler bikes auto sales")
The two-wheeler (2W) market put up a mixed performance in January, with some manufacturers seeing growth while others witnessing sliding sales.
Leading 2W manufacturers like Royal Enfield, TVS Motor, and Suzuki Motorcycle recorded an increase in domestic sales, compared to January 2024. Meanwhile, Hero Motocorp and Bajaj Auto recorded a muted performance for the month.
“The mixed performance in the two-wheeler market isn't driven by a fundamental shift, but rather a tactical one. Manufacturers are experiencing varied results based on inventory, discounting, and sales strategies. While brands like Royal Enfield continue to see steady growth, others such as Bajaj have
