Page 452 - Supplements

A mission all her own

Paul Feig's action comedy, Spy, is held together by Melissa McCarthy, who shows her seasoned co-stars how it's really done

Dressing up the taxis

Helping both the drivers and themselves, designers have found a new exhibition spot in derelict Mumbai taxis

Standing their ground

What are women in New Delhi doing to keep themselves safe while on the move?

Hindi cinema 2.0?

Made, but not shown, in India

An intangible connection

Taken by surprise

Volvo trucks shift to top gear

The Swedish major's sales got a major boost after a joint venture agreement with Eicher

Epigamia: The new milk route

From ice creams to yogurt, it has been a speedy ride for the Hokey Pokey brand

Flying, the Turkish way

Its unique geographical advantage and smart marketing is helping the brand find global appeal. And slowly, Indians too are getting on board

GAP's new republic

Globally, the fashion major is overhauling the way it manages its brand. What is its story in India?

News in the age of FB

What happens when social media begins to drive news? The author finds out

The employee benefit gap

The Strategist Quiz (#413)

One more milestone

Jewellery and watch firms top performers in luxury space

Tap social network to woo 50-plus consumers

Book Extract: Knowledge organisation: Getting the DNA right

Creating a culture where knowledge is at the heart of everything requires intelligent selection, leadership commitment and leading by example

Looking for a smooth run

Thomas Cook's new campaign aims to project the brand as a one-stop shop for travellers in the online space

Programmatic will play an increasingly bigger role in buying: Ashish Bhasin

Interview with Chairman & CEO South Asia, Dentsu Aegis Network