Too big a market to risk a ban on its operations, the Chinese social media app is crafting a counter narrative
The company has set an internal target of 6-18 months to set up the data centre
In addition to holding topical and regular campaigns related to ongoing festivals and sports events like the Cricket World Cup, Helo has partnered locally popular television shows
Singh is joining ByteDance from digital media advertising agency GroupM, where he was the CEO for South Asia
Bytedance, which owns Tik Tok and Musical.ly, recently secured $3 bn in new funding from SoftBank and others and has found a rare measure of success by doing things a little differently