BS Marketing Initiative

Pushkalam Developers Enters Residential Market with Community Designed Around Everyday Living

Bengaluru (Karnataka) [India], April 27: At a time when urban housing is increasingly shaped by density and standardisation, Bengaluru-based Pushkalam Developers is taking a more considered approach to residential design, focusing on how homes function in everyday life.

Grand Conclusion of Sansad Jan Udhyam Sports & Cultural Mahotsav 2026 in Gaya Over 10,000 Participants Showcase Talent

Gaya (Bihar) [India], April 27: The Sansad Jan Udhyam Sports & Cultural Mahotsav 2026, organized under the guidance of Hon'ble Member of Parliament Shri Jitan Ram Manjhi, concluded on a grand and inspiring note today at Gandhi Maidan, Gaya. Held from April 20 to April 25, the six-day mega event successfully brought together sports, culture, and entrepreneurship, creating a vibrant platform for youth engagement and community development.

TO THE NEW opens second Noida facility, expands global delivery capacity

Noida (Uttar Pradesh) [India], April 27: Digital transformation and technology services firm TO THE NEW has expanded its presence in Noida with the launch of a second office, as it looks to scale its global delivery capabilities.

IIM Nagpur, TimesPro announce inaugural batch of PG Certificate Programme in AI & GEN AI for Managers

Nagpur (Maharashtra) [India], April 27: As Artificial Intelligence and Generative AI begin to shape not only technology functions but the broader direction of business, organisations are seeking managers who can engage with these shifts with commercial acumen and strategic clarity. Addressing this need, the Indian Institute of Management Nagpur, in collaboration with TimesPro, has launched the inaugural batch of the Post Graduate Certificate Programme in AI & GEN AI for Managers. The programme has been conceived for professionals who wish to move beyond a theoretical understanding of AI and use it as a practical enabler of decision-making, transformation and leadership.

HMD Taps Raghav Juyal as Brand Ambassador, Unveils Vibe 2 Teaser on Flipkart

New Delhi [India], April 27: HMD today unveiled a partnership with Raghav Juyal, the dynamic all-round entertainer captivating audiences across the big screen and OTT platforms, alongside teasing the upcoming launch of its new smartphone, Vibe 2, in India, which will be introduced through its official e-commerce partner, Flipkart.

Paisabazaar Doubles Down on its Phygital Strategy by Expanding into South India; Chennai to Get First Store in T Nagar

Gurugram (Haryana) [India], April 27: Paisabazaar, India's leading financial marketplace and free credit score platform, is strengthening its phygital strategy with a focussed expansion into South India. Paisabazaar will open retail stores across the region, with the first store coming up in Chennai's T Nagar, one of the busiest commercial hubs, in the first week of May. This will be followed by two stores in Mount Road and Velachery in Chennai.

Bengaluru's First Residential Branded Clubhouse Goes Live at Folium by Sumadhura; Unveiled by Sports legends Saina Nehwal, Saurav Ghosal and Puja Tomar

Bengaluru (Karnataka) [India], April 27: In a spectacular celebration that blended sporting excellence, lifestyle innovation, and community spirit, Sumadhura Group unveiled Bengaluru's first-ever Residential Branded Clubhouse at Folium, Whitefield--setting a bold new benchmark for luxury living in India. The grand unveiling event was marked by the presence of some of India's most celebrated sports icons, including Saina Nehwal - Olympic medallist, former World No. 1 Badminton champion and Co-founder of Badminton Pros, Saurav Ghosal - Commonwealth Games medallist and Founder of Saurav Ghosal Squash, Puja Tomar- India's only woman UFC fighter and Brand partner of UFC FIT. Their presence elevated the event into a truly iconic gathering, symbolizing the convergence of global sporting excellence with next-generation residential living.

Nitte University strengthens Science Education with Advanced BS-MS Integrated & conventional MSc Programs at NUCSER

Mangaluru (Karnataka) [India], April 27: Nitte University Centre for Science Education & Research (NUCSER), Mangaluru is redefining science education through its comprehensive BS-MS Integrated program and conventional MSc programs, designed to provide students with a strong academic foundation, practical skills and diverse career opportunities. Placed among the top 100 universities in the world for Sustainable Development Goals, Nitte University further strengthens its global academic standing through institutions like NUCSER. As one of the few institutes in Karnataka offering a wide range of basic and applied science programs at both undergraduate and postgraduate levels, NUCSER stands out as a preferred destination for students aspiring to build a future in science and innovation.

Bisleri Champions Hydration at TCS World 10K Bengaluru 2026

Bengaluru (Karnataka) [India], April 27: Bisleri International, India's most trusted packaged drinking water brand, proudly returns as the Official Hydration Partner for the 18th edition of the TCS World 10K Bengaluru 2026. As the city's largest participating sport, this landmark event unites over 36,000 global athletes and fitness enthusiasts under the shared values of peak performance and community spirit.

Prismforce Launches AIQ to Close the Gap Between AI Investment and Workforce Readiness

Mumbai (Maharashtra) [India], April 27: Prismforce, a global leader in AI-powered workforce transformation, today announced the launch of AIQ (AI Quotient). This platform benchmarks AI expectations by role, measures workforce capability across six dimensions, and prescribes actions to close gaps--aligning talent strategies with AI-driven business priorities.