Page 2 - Latest Updates on Apple Inc
Apple raises MacBook and iPads prices to counter memory shortages
Apple raises Mac and iPad prices globally as soaring memory and storage costs driven by AI data-centre demand squeeze margins and disrupt supply
 "Apple raises MacBook and iPads prices to counter memory shortages")
Apple's AI reset is a step in right direction, but rollout questions linger
Apple's Gemini-powered Siri signals a major AI reset, though experts say execution and rollout timelines will determine whether the company can regain lost ground
 "Apple's AI reset is a step in right direction, but rollout questions linger")
WWDC 2026: After two years of stumbles, is Apple's AI moment here?
At the WWDC 2026, developers anticipate Siri upgrades, including chat mode and app integration, while analysts expect Apple to focus on practical AI features, not cutting-edge tech
 "WWDC 2026: After two years of stumbles, is Apple's AI moment here?")
Apple's App Store facilitated $1.4 trn in developer billings, sales in 2025
Apple said the study found that for more than 90 per cent of the billings and sales facilitated by the App Store ecosystem, developers did not pay any commission to Apple
 "Apple's App Store facilitated $1.4 trn in developer billings, sales in 2025")
Delhi High Court directs Google, Apple to act against pornographic apps
Court says intermediaries must exercise due diligence while allowing apps on their platforms and ensure compliance with IT Rules, 2021
 "Delhi High Court directs Google, Apple to act against pornographic apps")
With Find N6, OPPO irons out the crease that continues to define foldables
The OPPO Find N6 demonstrates that one of foldables' biggest hardware compromises, the display crease, may no longer be inevitable
 "With Find N6, OPPO irons out the crease that continues to define foldables")
How timing, efficiency, and price are driving Apple's MacBook Neo success
Apple's entry-level MacBook is finding demand across markets, driven by pricing, timing, and performance advantages that are difficult to ignore
 "How timing, efficiency, and price are driving Apple's MacBook Neo success")
Double-digit decline likely in India smartphone shipments in CY2026: CMR
India's smartphone shipments may fall up to 12 per cent in 2026 due to rising memory costs, weak demand and slower upgrades, with the affordable segment facing the sharpest decline
 "Double-digit decline likely in India smartphone shipments in CY2026: CMR")
Apple explores using Intel and Samsung to build chips in US beyond TSMC
iPhone and iPad maker has had early-stage talks with Intel about enlisting the company's chipmaking services, and Apple executives have also made visits to a Samsung plant under development in Texas
 "Apple explores using Intel and Samsung to build chips in US beyond TSMC")
Apple sales forecast surpasses estimates even as Mac shortages linger
Sales will rise 14 per cent to 17 per cent in the period, which runs through June, the company said during a post-earnings conference call Thursday
 "Apple sales forecast surpasses estimates even as Mac shortages linger")
Tim Cook 'over the moon' as Apple eyes massive growth in India market
Tim also discussed India's rising middle class, the potential it has and said since most customers across all our product lines are new to the brand, it's a perfect environment for us to grow
Apple accuses CCI of overstepping authority as antitrust dispute escalates
After the CCI this month gave Apple an ultimatum to submit its financials and scheduled a final hearing on May 21, the company has urged the Delhi HC to urgently intervene to put the matter on hold
How Tim Cook's strategic brilliance redefined Apple beyond Steve Jobs era
Tim Cook ushered Apple into its most profitable era. His strategic approach, market pragmatism, and risk appetite pushed the company's market value to $4 trillion during his tenure
 "How Tim Cook's strategic brilliance redefined Apple beyond Steve Jobs era")
Statsguru: Tim Cook reshaped Jobs legacy; now it's over to Ternus
As Tim Cook steps down after 15 years, John Ternus inherits a more mature Apple shaped by services growth, rising R&D focus, and India's expanding iPhone market
 "Statsguru: Tim Cook reshaped Jobs legacy; now it's over to Ternus")
With Cook's exit, AI will be biggest challenge for new Apple CEO Ternus
Apple's leadership shift to John Ternus comes at a critical moment as the company races to catch up in AI and defend its dominance in a rapidly evolving tech landscape
 "With Cook's exit, AI will be biggest challenge for new Apple CEO Ternus")
Tim Cook regrets Apple Maps mistake, calls Apple Watch his proudest work
The maps app famously didn't work properly in much of the world, providing users with wrong directions, mislabeled landmarks and a far inferior experience to what was then offered by Google
 "Tim Cook regrets Apple Maps mistake, calls Apple Watch his proudest work")
Apple's John Ternus steps into spotlight after flying under radar for years
Ternus will take over as chief executive in September for Tim Cook, who turned Apple into a $4 trillion tech colossus during his 15-year run after the death of co-founder Steve Jobs
 "Apple's John Ternus steps into spotlight after flying under radar for years")
Apple outgoing CEO Tim Cook takes on crucial new role of global ambassador
Apple said that Cook's work will include engaging policymakers around the world
 "Apple outgoing CEO Tim Cook takes on crucial new role of global ambassador")
Apple bets new CEO John Ternus will bring back Jobs-era decisiveness
Apple also is betting that Ternus has a more decisive leadership style, something closer to that of co-founder Steve Jobs
Apple CEO Tim Cook's record of success: Some numerical highlights
The outgoing CEO Tim Cook, who'll stay on as executive chairman, built up an unprecedented record of success over his tenure
 "Apple CEO Tim Cook's record of success: Some numerical highlights")