Lamborghini sees India in the fast lane, thanks to popularity of Urus

Lamborghini expects 60% growth this year and in the next five years India will be one of the top 15 markets for the company

When was the last time you heard a super luxury car maker launching its product in India for commercial sale? In a first of sorts, Italian super luxury car maker Lamborghini on Thursday launched the Huracan Evo in India — the first market where it is introducing the car after a global presentation in Bahrain.

“I think globally we see India as one of an important part of our business strategy and with the Urus we have shown that we understand the market,” said Matteo Ortenzi, CEO of Lamborghini Asia Pacific.

The company expects a 60 per cent growth rate this year