Wednesday, December 10, 2025 | 01:13 PM ISTहिंदी में पढें
Business Standard
Notification Icon
userprofile IconSearch

Cook who made Apple great again

Mr Kahney's work is an interesting read, partly because this is the first comprehensive account of Mr Cook's life

book
premium

Tim Cook: The Genius Who Took Apple to the Next Level | Photo: Amazon website

Dhruv Munjal
Tim Cook: The Genius Who Took Apple to the Next Level

Leander Kahney

Penguin Business; Rs 699, 303 pages

That Tim Cook was a somewhat surprising and unnatural choice to succeed Steve Jobs as CEO of Apple is a fairly well-known fact. The move seemed all the more astonishing simply because Mr Jobs, in ill health and fighting cancer at the time, had handpicked Mr Cook for the role. The consternation was understandable: Mr Cook was clearly devoid of the trailblazing qualities that had made Mr Jobs a global tech phenomenon. He possessed none of Mr Jobs’ disruptive talents, nor