Bollywood Boom
India’s Rising Soft Power
Roopa Swaminathan
Penguin
221 pages; Rs 399
In May, Aamir Khan-starrer Dangal became the highest-grossing film in China this year, earning $60.27 million, or Rs 386 crore, within 10 days of its release. It is the highest-grossing Indian film ever, having already earned about Rs 1,700 crore, of which nearly half came from overseas markets. One of its producers, Disney, had announced that it would close India operations, but might well reconsider its decision now. It has another film, Jagga Jasoos lined up for release later this year. A week before, Bahubali 2: The Conclusion, the second
