Air India's PSS switch to improve customer experience, augment revenue

Benefit include efficiency in re-issuance of tickets due to date change or rerouting, smoother bookings using frequent flyer loyalty points

Air India’s switch to Amadeus passenger service system (PSS) from Wednesday is expected to improve passenger experience and thus bring additional revenue opportunities to the airline.

A PSS covers a wide range of functions including flight scheduling, ticket reservation, e-commerce, loyalty programme and departure control.

Amadeus was selected as Air India’s PSS partner last year and the tender process was upheld by the Delhi High Court.

Air India declined to comment on benefits and efficiencies of the new system. However, in its advertisements said the switch to the new PSS will offer a smoother booking experience on its website and