Covid-19 impact: Reckitt Benckiser cashes in as hygiene takes centre stage

The pandemic's arrival had provided the much-needed tailwind for Reckitt Benckiser in India

British consumer goods giant Reckitt Benckiser continued to ride on the renewed wave of hygiene and sanitation during the July-September quarter in India. 

As consumption of hygiene-related products remained high due to the ongoing Covid-19 pandemic, all its four key brands reported healthy growth in the local market, said a top executive. Dettol, the largest brand in its India portfolio, gained market share during the quarter. 

According to Laxman Narasimhan, chief executive officer (CEO), Reckitt Benckiser, the brand gained share in all its key markets across the globe. 

Last quarter, Narasimhan had said the brand gained 430 basis points in market share during