The old school environs of the iconic India Coffee House (ICH) will soon welcome patrons with a swanky look as private players vie for operational rights to the eight-decade-old chain of shops.
Currently operated by the Coffee Board, 12 prime ICH outlets have been put up for bids for operation in a franchise model, Coffee Board Chief Executive Officer Srivatsa Krishna said on Tuesday. Coffee chain Café Coffee Day and Mumbai-based food company Afoozo have filed successful bids and the process is ongoing.
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