Maruti Suzuki plans to convert its website into vehicle financing platform

The country's largest carmaker said this will help it turn the website into a single-window channel for customers through which they can select the car, find dealers and arrange financing

India’s largest carmaker, Maruti Suzuki India (MSIL), is focused on getting 50 per cent of its customers’ car-financing transactions executed through its Smart Finance platform by next year.
 
Shashank Srivastava, executive director-sales, MSIL, said this will help the company turn its website into a single-window channel through which customers can select their models, find dealers, and arrange financing. He said there is a likelihood that 100 per cent of its customers availing of financing will take it through Smart Finance.
 
To date, the company has disbursed Rs 6,500-crore loans via Smart Finance to around 100,000 customers, accounting for