Ola eyes financial services, taps PayU India's Nitin Gupta to head biz

Ola, India’s largest cab-hailing service, is getting into the financial services space by tapping its million-strong driver network as a captive customer base to begin with. It has roped in PayU India co-founder Nitin Gupta to head the business.
 
Gupta will lead Ola Money, the Bengaluru-based firm’s e-wallet, which would morph into a financial services business, a company spokesperson confirmed.
 
So far, the platform has been offered as a wallet for users who can pay for their cab rides, besides buying goods and services from its partners. It had also signed up around 20 partners, including Domino's, Pizza