Protect, prioritse, pivot the new mantras as FMCG CEOs reboot for new year

Workforce protection top of mind for many CEOs at CII's annual FMCG summit held virtually, as world enters early vaccination stage

The Covid-19 pandemic has altered the way consumers behave and businesses are managed, some of the country's and world's top chief executive officers (CEOs) said at the annual FMCG Summit, organised virtually by the Confederation of Indian Industry (CII) on Wednesday.

The buzzwords that emerged through the summit was that CEOs were keen to protect their workforce even as the world entered a phase of early vaccination, chalk out their priorities to operate efficiently and pivot to new realities wherever needed.

Laxman Narasimhan, the India-born global CEO of Reckitt Benckiser (RB), said that flexibility, resilience, optimism and purpose were four