Recykal: For this Hyderabad-based start-up, even the waste glitters

The sheer size of India's garbage problem and the tightening noose around bulk waste producers present an opportunity for waste management start-ups

From social media to television to schools, we constantly hear about the environmental problems the world faces today. While most people share their concerns and move on, 14-year-old Kritika Sharma once decided to do her part in solving the crisis. She started segregating waste at home, but soon stopped after the waste collector told her that all the waste ultimately get mixed up when he drops it at the local garbage dump.
 
This was about three years ago. For people like Kritika, there are now several ways to get part of their waste recycled, thanks to waste management start-ups