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Regulatory oversight needs fine-tuning with changing times: CCI Chairman

Data hegemony by some digital companies may lead to an "attention economy", he says

CCI, competition law, buyer cartels
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Ruchika Chitravanshi New Delhi
Regulatory oversight should be regularly fine-tuned with changing times to suit the dynamic business environment, especially in the present digital world, Ashok Gupta, chairman of Competition Commission of India said on Thursday.

Gupta said that data hegemony by some digital companies may lead to an “attention economy”, in which big tech players work to capture user attention, build profiles of their choices and habits and then sell those profiles to advertisers. “The CCI has a very important role in ensuring that these platforms remain neutral, offer a level playing field and allow enterprises, big and small, that access consumers through these