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46% Indians have low or zero trust in Google reviews, ratings: Survey

A total of 47% respondents were from tier-1, 33% from tier-2 and 20% from tier-3 and tier-4 and rural districts

Photo: Bloomberg
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Photo: Bloomberg

Shivani Shinde
46% have low/zero trust in Google ratings: Report  

To quantify the consumer pulse on Google ratings and reviews, LocalCircles conducted a national survey, which received over 56,000 responses from citizens from 357 districts of India. A total of 47% respondents were from tier-1, 33% from tier-2 and 20% from tier-3 and tier-4 and rural districts. 

When you go on Google to find details of a business, how often do you refer to their ratings and reviews?
(Sample size: 21,000 respondents)
  • 12% admit that it influences decision 100% or always
  • 22% say it was a major factor 75-100% or most times
  • 25% indicate 50-75% times