Airtel threatens to cut ties with Delhi Half Marathon over pollution

Airtel said it may have to rethink whether to continue supporting the event if pollution issue is not addressed urgently

In a surprise move, Delhi Half Marathon title sponsor Airtel on Monday hinted that it may have to stop associating with the event from next year if the “authorities” refuse to address the issue of air pollution in the Capital.

The Indian Medical Association (IMA) has called for the cancellation of the race to be run on November 19, citing high levels of air pollution in Delhi. The organisers, Procam International, responded by terming it “shortsighted” and said they have the support of international athletes.
 

Airtel, which has been sponsoring the race for the past nine years, said it may have