From tweeting to tooting: Two front runners emerge as Twitter alternatives

Two front runners have emerged as alternatives to Twitter in the aftermath of Musk's chaotic takeover, but they're some distance from viably competing with the microblogging site

The takeover of Twitter by Elon Musk and his attempts at reorganisation have caused chaos and uncertainty. As a result, there’s been a jump in interest in alternative microblogging platforms.

We know from patterns on Facebook, Instagram and TikTok — and Twitter itself — that social media users tend to be “sticky” and rarely change platforms though they may use several platforms with different functionalities. There is usually room for just one player in a given social media segment — one Facebook, one Insta, one Twitter, one TikTok. However, we’ve also seen the examples of MySpace and Orkut. Those platforms