While retailers in Tamil Nadu have gone ahead with a boycott on the soft drink products Pepsi and Coke from the beginning of this month, counterparts in Kerala have decided to wait for a decision from the state government on banning these.
The Kerala government recently said it would further restrict the use of groundwater by PepsiCo at Palakkad. The Kerala Vyapari Vyavasayi Ekopana Samithi (KVVES), the apex traders body, claiming a million members in the state, met Chief Minister P Vijayan recently to ban the soft drinks products of the two multinationals. T Naseeruddin, state president of KVVES, has said

)