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'Sponsored data' probe closed

Net neutrality rules imposed by FCC in 2015 require broadband providers to treat all data equally

AT&T,
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People walk past the AT&T store in New York's Times Square

David Shepardson | Reuters Washington
The US telecommunications regulator said it was closing inquiries into sponsored data programmes and TV services offered by AT&T, Verizon Communications, Comcast Corp, T-Mobile USA without taking any action.

Under the Obama administration, the Federal Communications Commission had sent letters raising concerns about whether some data practices by AT&T and Verizon violated net neutrality rules. The FCC had also sent letters to Comcast about its “Stream TV” service and to T-Mobile about its “Binge On” service in 2015.

Millions of mobile phone users benefit from free data video services but critics warn that the practice may prod users into avoiding competitors’ services.