Launched in November 1999, ICICI Prudential Balanced Fund is classified under the balanced schemes of CRISIL Mutual Fund Ranking. It has featured in the top 30 percentile (CRISIL Fund Rank 1 or 2) in the three consecutive quarters ended June 2017. The fund's quarterly average assets under management (AUM) tallied at Rs 11,734 crore in June 2017. The primary investment objective of the scheme is to generate long term capital appreciation and current income from a portfolio that is invested in equity and equity related securities as well as in fixed income securities. The fund is jointly managed