Manpasand Beverages surges 29% in 9 days post tie-up with Parle Products

The stock hit a record high of Rs 1,024, rallied 29% from Rs 796 on September 4, against 1.5% rise in Sensex

Manpasand Beverages touched a record high of Rs 1,024, up 13% on BSE in intra-day trade, extending its past eight days rally, after the company entered into an exclusive tie-up with Parle Products. In past nine trading sessions, the stock has rallied 29% from Rs 796 as compared to 1.5% rise in the S&P BSE Sensex.

Biscuits major Parle Products and Manpasand Beverages on September 4, 2017 announced an exclusive tie-up for distribution network sharing and cross-promotion of their brands.

Under the partnership, Manpasand Beverages will have access to Parle's 4.5 million outlets across India for its flagship