Should you dump stocks of broadcasters, DTH players post Trai regulation?

According to the new guidelines, customers will have a choice to select and pay for only those channels that they want to watch, instead of paying for the entire pack imposed by the DTH players.

The Telecom Regulatory Authority of India's (Trai) latest order on broadcasting and cable services that came into force on February 1 is more about offering options to customers rather than being pocket-friendly, analysts say.

According to the new guidelines, starting February 1, customers will have a choice to select and pay for only those channels that they want to watch, instead of paying for the entire pack imposed by the direct-to-home (DTH) or cable TV operators.

Though analysts have welcomed the move as it will bring transparency and options for customers to choose a la carte channels or bouquets,