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We're working to make gold fungible...a perfect global currency: WGC CEO

In a Q&A, David Tait says the council will launch a self regulatory organisation for the Indian gold industry

David Tait, Global Chief Executive Officer, World Gold Council
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David Tait, Global Chief Executive Officer, World Gold Council

Rajesh Bhayani Mumbai
David Tait, Chief Executive Officer, World Gold Council (WGC), tells Rajesh Bhayani in an exclusive interview, that the council will launch a self regulatory organisation for the Indian gold industry. Edited excerpts:

What are the major focus areas for WGC now, with gold on an upward trajectory?

I have converted the WGC into a three-pillar organisation--marketing, research and sales. Here, sales means selling a story, (and) building a case for gold with institutional investors. The sales team will use our research to build its case and marketing efforts will also be in sync with that.  

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