It has been a great success for the company wherein the offer attracted more than 10,000 enquiries in a month.
A majority of the responses came from the young first-time homebuyers. This scheme of purchasing homes free of cost with minimal or no initial investment now has been extended for the interested home buyers.
The campaign, from Sowparnika, has encouraged a number of homebuyers, especially the millennials who had taken a step towards fulfilling their dream of purchasing homes at no cost.
On this positive outcome, Ramji Subramaniam, Managing Director, Sowparnika Projects and Infrastructure Pvt. Ltd.,commented, "We are extremely overwhelmed with the response we have got for this Zero scheme. Hence, we have decided to extend it for another month. We believe that this will further boost sales and contribute majorly to the affordable housing segment. We, at Sowparnika, aim to break the myth that purchasing a home is a difficult process and are in fact helping them in making the purchasing process easier. We will continue to build the trust that our customers have reposed in us by delivering happiness to them.''
"The scheme has surely encouraged homebuyers across the country, mainly in Bangalore, for which we have extended the scheme till November 30th. We aim to make Home Buying easy by passing on the benefits to the interested homebuyers. We stand out as the pioneer of this Zero Cost Scheme and are looking forward to come up with more such initiatives to benefit the young generation who migrate to the city," said Raja Mukherjee, Chief Marketing Officer, Sowparnika Projects and Infrastructure Pvt. Ltd.
The company is aiming at a massive increase in sales through this campaign wherein they can set a remarkable benchmark on the completion of 15 successful years.
(This story has not been edited by Business Standard staff and is auto-generated from a syndicated feed.)