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This is the season: In this festive season just as retail chains hype up their product selections and unbelievably cheap prices all over the media, British, American, and Australian universities tout their offers in the Indian media. The difference is that instead of spending money on paid ads, they make their claims by way of ratings by media companies: Times Higher Education Rankings, US News, and World Report Best Colleges … the list is long.
The amazing thing is that the respectable Indian media retransmits these rankings. This year’s Times Higher Education Ranking met with wails: “... India drops out of
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