 "Indian Coast Guard")
India boasts the world’s third largest military force, but despite the numbers questions often crop up over manpower strength apart from factors such as defence expenditure, modernisation of infrastructure or service conditions. No wonder, periodically advertisements have tended to be clarion calls for young men to join the ranks. One can recall the Indian Army ad exhorting the viewer with the poser, “Do you have it in you?”
By comparison, a new ad campaign — comprising a digital film that runs into five minutes and a 30-second version for television — of the Indian Coast Guard gives a subtler
By comparison, a new ad campaign — comprising a digital film that runs into five minutes and a 30-second version for television — of the Indian Coast Guard gives a subtler
