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Zee re-enters sports broadcasting, picks up media rights for UAE T20 League

Zee has signed a long-term global media broadcasting rights for UAE T20 league. Deal estimated at Rs 800-900 crore for ten years, say industry sources.

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Zee (Bloomberg)

Viveat Susan Pinto Mumbai
The UAE T20 League on Tuesday said it had signed a long-term global media rights contract with entertainment major Zee, paving the way for the latter's re-entry into sports broadcasting. Zee had sold its Ten Sports television network to Sony in 2016 for Rs 2,600 crore, exiting the business back then.

The UAE T20 League will air exclusively on Zee's television channels and its over-the-top (OTT) platform ZEE5, in India and across the world.

Zee did not specify the deal size or the tenure of the global media rights for the UAE T20 League. However, industry sources estimate the deal