TomTom launches sports app that tracks, motivates and keeps you going

The app is co-created keeping in view the feedback received through athletes and fitness app users

TomTom, the global experts in satellite navigation, launches a new sports app that not just keep a track of activities but also provide insights and motivation.

TomTom has a good line-up of fitness tracker gadgets but the utility of these devices was marred because of abysmal app functioning and users have been posting about the app flaws on all the major forums.

With the launch of new sports app, TomTom not only fixes the gap between the functioning of fitness tracker devices and data recording app but also offers new utility tools that provide insights and motivation to the users.