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Amazon is in the midst of its "most aggressive phase of expansion" in India yet, country head Samir Kumar has said, adding that the ecommerce giant is firmly focused on playing the long game for market and customer wins. The comment from Amazon India's top honcho comes against the backdrop of the company's recently announced USD 35 billion investment by 2030 - building on USD 40 billion already invested - to support business expansion, AI-driven digitisation, exports and job creation. "If you look at our investments, we are one of the largest investments in India...USD 35 billion over the next five years, USD 80 billion of exports enablement, continuing to invest in Amazon Now and speed with 100 cities and 1,000 micro fulfillment centres, so we are in the most aggressive phase of expansion in India yet, we are here to play a long-term and win in India," Kumar told PTI. Brushing aside concerns over market complexities and rising competitive intensity, Kumar emphasised the company's .
Amazon will continue to expand the use of automation technologies across operations in India and deploy advanced systems for inventory management at its fulfilment centres in the country, a senior company executive said. In an interview with PTI, Amazon Robotics Chief Technologist Tye Brady said the company already uses several automation solutions in its Indian fulfilment network and remains committed to investing in the market, where it has announced significant long-term capital commitments. Amazon has invested USD 40 billion in India and has announced plans for another USD 35 billion investment through 2030. "There are robotic systems in India (fulfilment centres of Amazon), like, the SLAM labeler, systems that we use for inventory control, for inventory management. That we will continue to invest in," Brady said on the sidelines of Amazon's Delivering the Future EMEA 2026 event in London. SLAM (scan, label, apply, manifest) labeler is an automated system used in large fulfilme
Amazon is primarily relying on on-site charging infrastructure for its growing fleet of electric delivery vehicles in India, while also working with partners to expand charging and transportation options as it pushes towards its sustainability goals, a top company executive said. The US-based e-commerce giant already has plans to introduce over 1,000 electric trucks into its operations in India over the next five years, joining the existing 10,000 electric vehicles fleet. The move is aimed at delivering packages to customers from Amazon fulfilment centres more sustainably. Replying to questions on the limited availability of public EV charging infrastructure in India, Amazon Vice President, Global Engineering and Sustainability, Andreas Marschner said the challenge is not unique to India and exists across markets globally. "The challenge you're describing is actually a challenge everywhere," Marschner said, referring to issues around power availability, grid capacity and charging ..