Chinese electronics retailer Gome to launch its branded products in India

China's Gome plans to establish manufacturing operations in India where all products will be locally produced

Gome, one of the largest privately-owned electrical appliance retailers based in Mainland China and Hong Kong, is planning for global expansion by introducing its own branded products in India. 
 

According to Economic Times, the Chinese electronics retailer is expected to launch its trademarked appliances, smartphones, televisions which will be sold through multi-brand outlets and online marketplaces. The $11-billion company is also strategizing to fix the prices of its products to compete with rivals such as; Samsung, Xiaomi, TCL, and Oppo.
 

Like other Chinese giants, Gome is gearing up to invest in the Indian market to build and enhance its brand