 "Colgate")
Colgate Palmolive India is working on arresting the fall in its volume, and the company is creating strategies for the same. It will also focus on value growth by product premiumisation, Prabha Narasimhan, the newly appointed MD of the toothpaste major who joined from Hindustan Unilever, told analysts on Tuesday.
She pointed out that India's per capita oral care consumption is very low. She explained that the consumption of the Philippines and Brazil is 1.8 times and 3.1 times that of India.
Narasimhan also said that the naturals market, which witnessed strong growth from 2016 to 2019, has started to
