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Crowd-sourcing talent and funds to build a great brand identity business

Set up by two brothers, Designhill has access to quality talent across the globe that has helped it go hyper-local as well, bringing it a larger set of customers in the process

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Rahul Aggarwal (Left) and Varun Aggarwal, Co-founders, Designhill

6 min read Last Updated : Jul 23 2019 | 12:48 PM IST

A 10-minute-long YouTube video on a collage of kick-starter design firms, asking the public for funds to bankroll the manufacturing of their products almost a decade back, had a lasting and life-changing impact on brothers Rahul and Varun Aggarwal. Hundreds of hours of research later, the two came up with Designhill, a concept that completely leverages on the crowd for not just funds but the talent pool as well.

Started in 2014, New Delhi-based Designhill is an online graphic design platform that connects global graphic designer community and potential clients. Varun, the graphic designer among the two, recognised that brand

Topics : crowdfunding Branding of products crowdsourcing

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