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Godrej Aer Pocket moves beyond the basics with 'Happy Bathroom' campaign

The "Happy Bathroom" campaign has been conceptualised by Creativeland Asia Group

Godrej Aer Pocket moves beyond the basics with 'Happy Bathroom' campaign
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Sangeeta Tanwar
Indian homes are changing. A home today is not merely a plain vanilla living space; it is a symbol and reflection of the owner’s choices and taste in life. What this means is that the love for good things has moved beyond the drawing room of a house — the gateway to every home — to more intimate spaces such as the bathroom. While fancy sanitaryware is a must to smarten up its looks, the space also has to offer freshness, beyond the basic hygiene need. Bathroom fragrance brand Godrej Aer Pocket has taken up this aspect — hygiene plus