Google Pay sharing payments data with group firms, third parties: Paytm

This is not the first time Paytm has called out an international firm over data and payments issues

Vijay Shekhar Sharma-owned fintech major Paytm has alleged that payments platform Google Pay is violating guidelines by sharing data with its group companies and third parties, and also using it for advertising purposes.

Google Pay’s privacy policy states it collects, stores, uses, and discloses users’ personal data for advertising and promotional purposes, Paytm claims in its letter to National Payments Corporation of India (NPCI).

“We would like to highlight a very important fact that Google Pay, which is an un-regulated payments platform, has the scope of using their customers’ data for their monetary gains with complete disregard of the user’s need for