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Honda to boost bike biz with mass market and mid-size motorcycles: MD-CEO

Says Indian arm aims to become the No.1 export resource among Honda's plants worldwide

Topics
Honda Motorcycle & Scooter India | scooter sales | Motorcycle makers

T E Narasimhan  |  Chenani 



Atsushi Ogata MD, president & CEO
We have taken lots of cost-saving initiatives, which will make HMSI’s operations not only more stable but also sustainable for the long-term,” Atsushi Ogata MD, president & CEO

(HMSI), which was predominantly a scooter maker, is now looking at strengthening its motorcycle offerings. It is coming up with a new mass-market entry-level motorcycle, targeting rural customers largely.

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First Published: Fri, August 21 2020. 18:24 IST

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