You are here: Home » Companies » News
Business Standard

Ethics, climate mark 'good business' for investors in tier-2 cities: Study

Investors in tier-one cities-- Delhi, Mumbai, Bangalore, Chennai, Ahmedabad and Hyderabad-said they would stick to traditional business criteria

Topics
Investors

BS Web Team  |  New Delhi 

share buybacks, investment, stock market, sensex, bse, nifty, investors, cash, fund, fdi, fpi, shares, listings, ipo

in India’s four tier-2 cities would include ethics and climate change in their definition of a "good business", revealed the findings by Mahindra Good Business Study.

Coimbatore, Chandigarh, Jaipur and Lucknow would look beyond the financial strength of a company for investing, according to the study conducted by Mahindra Group with a third party firm through telephonic interviews with 2,089 respondents in 10 cities.

in tier-1 cities-- Delhi, Mumbai, Bangalore, Chennai, Ahmedabad and Hyderabad—said they would stick to traditional business criteria of financial profits when looking at investing in a good business.

in the tier-two cities said they would consider unconventional criteria such as "ethical standards’ and "climate change agenda" as they check traditional financial strength when evaluating a business.

Findings from the study:

32.13% of tier-2 respondents consider traditional business criteria (such as products, service, and profits) when looking to invest in a ‘good business’

28.25% of tier-2 respondents consider unconventional criteria (such as climate change and ethics) when looking to invest

76.00% of tier-2 respondents claim they would never invest their own money in a company that they did not believe was a genuinely ‘good business '

Dear Reader,


Business Standard has always strived hard to provide up-to-date information and commentary on developments that are of interest to you and have wider political and economic implications for the country and the world. Your encouragement and constant feedback on how to improve our offering have only made our resolve and commitment to these ideals stronger. Even during these difficult times arising out of Covid-19, we continue to remain committed to keeping you informed and updated with credible news, authoritative views and incisive commentary on topical issues of relevance.
We, however, have a request.

As we battle the economic impact of the pandemic, we need your support even more, so that we can continue to offer you more quality content. Our subscription model has seen an encouraging response from many of you, who have subscribed to our online content. More subscription to our online content can only help us achieve the goals of offering you even better and more relevant content. We believe in free, fair and credible journalism. Your support through more subscriptions can help us practise the journalism to which we are committed.

Support quality journalism and subscribe to Business Standard.

Digital Editor

First Published: Thu, February 04 2021. 20:44 IST
RECOMMENDED FOR YOU
.