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Market share gains, pick up in ad growth to help Zee Entertainment

While there are multiple triggers, the recent stock surge caps near term gains

Topics
Zee Entertainment | TV viewership | Advertising industry

Ram Prasad Sahu 



tv viewership, TRP, television, channels, media, entertainment, remote, OTT
While the stock has gained 63 per cent since the start of August due to multiple factors, there is little upside from current levels as most of the positives are reflected in the price.

Rise in viewership of general entertainment channels for the second consecutive month, improvement in market share, and expected gains in revenue from advertising are positives for .

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First Published: Thu, September 17 2020. 20:03 IST

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