Maruti plans separate sales channel to focus on cab aggregator market

Maruti Suzuki India is expected to formally launch the sales channel later this financial year

Car market leader Maruti Suzuki India is creating a dedicated business model in a bid to tap into the institutional customers better, said people aware of company's plans. As part of the plan, the local arm of the Japanese car maker plans to set up a separate sales channel and provide a complete end-to-end solution ranging from sales and service to insurance and finance, said one of the persons.

The company is expected to formally launch the channel later this financial year. Expected to be the next big strategic step after the Nexa and True Value, the move is prompted