 "HUL to set up Rs 1000 cr manufacturing facility in Assam")
The country’s largest consumer goods company, Hindustan Unilever Ltd (HUL), is building its naturals portfolio aggressively as the herbal revolution gathers steam.
On Tuesday, HUL said multiple naturals’ variants were introduced in brands across categories. Specialist naturals’ brands were also being fast rolled out to take on Baba Ramdev’s Patanjali, which has rapidly expanded its presence in the past few years. HUL said it launched 12 new products under Citra, the international skin care brand, in the June quarter. Positioned as a specialist naturals range, Citra would grow its portfolio in the coming quarters. The firm has also begun the national
