PepsiCo to focus on nutrition biz, eyes growth at 3x of fizz-and-snacks

Seeks quick entry into value-added dairy, wants nutrition segment to replace colas as cash cow

PepsiCo India has decided on growing its nutrition portfolio three times faster than its core fizzy drinks and snacks business, for the next few years.

This comes after a visit in March by Indra Nooyi, its global chairperson and chief executive. Nooyi has keen interest in everyday nutritional products and instructed the local arm to grow the business rapidly in the coming years.

"This (nutrition business) is a far more long-term game, as educating the consumers, habit creation and developing a new business model takes time. The message is very clear: We need to grow faster than our core portfolio and remain