Procol raises $1 mn seed funding from Blume Ventures, Zerodha's Rainmatter

The start-up, which helps food retailers procure inventory online, has clients such as Bikanervala, Big Bazaar and Haldiram's

Procol, a food commodities procurement start-up, has raised $1 million from from early-stage investor Blume Ventures and Rainmatter Capital, a fund managed by Zerodha.

Procol in an online platform aimed at food retail and packaged-consumer goods companies to procure inventory and manage supply chain. According to the company, it helps clients with live auctions, market rates information and intelligent commodity insights. 

The Delhi-based start-up was set up in 2018 by Gaurav Baheti, who was earlier with iSpirit Foundation, and Sumit Mendiratta. The duo had also set up an apps design company called Spars.  

"Gaurav, Sumit and the Procol team are rethinking the future