Quick deliveries a priority for only 8% of online grocery buyers: Survey

According to the survey, one in 10 households buying groceries online is placing over 10 orders a month via quick commerce apps

Only 8 per cent of online grocery buyers see fast deliveries as a priority whenordering from a platform – whereas 49 per cent see selection and availability as most important and 37 per cent consider prices as priority, according to a survey by LocalCircles.

The survey and the pilot study received over 30,000 responses from household consumers residing in 272 districts of India. Among the respondents, 61 per cent  respondents were men while 39 per cent respondents were women. While 49 per cent respondents were from tier 1, 33 per cent from  tier 2 and 18 per cent respondents were