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Raymond's dirty linen: Father-son fight makes for a nasty court case

The succession mess threatens the company's brand equity, built over decades with, ironically, advertising campaigns showcasing the brand as the one to wear for important 'family' occasions

Raymond
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36 Raymond and 30 Color Plus stores have been redesigned; a concierge service introduced for better customer experience

Pavan Lall Mumbai
Some really dirty linen is being aired in full view of the media in the spat between Raymond Group Chairman and Promoter Gautam Singhania and his estranged father Vijaypat Singhania. Each has a different story to tell the media.The succession mess threatens the famous clothing company’s brand equity, built over decades with, ironically, advertising campaigns showcasing the brand as the one to wear for important ‘family’ occasions. How did it get to this point? 
 
“Greed” is the older Singhania’s answer. He said that when people suddenly come into a large amount of wealth – the shares he gave over to