Realme overtakes Samsung, grabs second spot in smartphone market

Realme is also making strides in global markets. It is available in over 60 markets across the world

Mobile device maker Realme has overtaken South Korean giant Samsung to grab the second spot in the branded smartphone market, with 18 per cent volume share in October this year, revealed Counterpoint Research.

Its rival Samsung ended October with 16 per cent share. Xiaomi (including its brand POCO) was at 20 per cent; Vivo at 13 per cent.

The ascent brings Realme closer to its ambition to reach the No. 1 berth by 2022 when it hopes to sell over 40 million smartphones annually. In an interview to Business Standard recently, its Co-Founder Madhav Sheth, who built the brand in