 "Steel cos focus on exports to escape fluctuating demand, raise revenues")
Domestic steel producers will continue to focus on exports on the back of increased competitiveness in the global market and fluctuating demand back home, industry representatives said.
“Indian steel has become more competitive in the global market and since a favourable export environment has emerged, Indian steel exports are expected to remain strong in coming months,” said Sanak Mishra, secretary general and executive head of Indian Steel Association.
According to Joint Plant Committee data, steel exports more than doubled to 8.24 million tonnes (mt) in 2016-17 from about 4 mt in the previous financial year. Production, too, was 11 per cent up
