Tilemaker Asian Granito forays into sanitaryware; eyes Rs 100 cr turnover

In a bid to become a complete bathroom solutions player, leading tile maker Asian Granito India Limited (AGL) has now forayed into sanitaryware with around 160 stock keeping units (SKUs) in products including wash basins, water closets (WC), and urinals, among others. 

At an investment of Rs 8 crore, AGIL has adopted an asset and capital light strategy by opting for the outsourcing model for its initial foray into sanitaryware. The company expects to see a commercial launch of 'AGL Sanitaryware' by June 2019 across India.

Being launched in the mid and mid premium segment under the brand name of