Top mattress seller Kurl-on eyes 15% business from online sales

The company is planning to strengthen its home website Kurlon.com and has tie ups with major e-commerce platforms such as Pepperfry and Urban Ladders

Leading mattress seller Kurl-on has set a target to achieve 15 per cent of its business from online sales in next two years.

“Our online vision is that, we should be doing 15 per cent of our business from three to four per cent currently in two years of time (by 2020)”, said Ashutosh Vaidya, Chief Marketing Officer, Kurl-on.

The company is planning to strengthen its home website Kurlon.com and has tie ups with major e-commerce platforms.

“We have tie ups new age online retailers like Pepperfry and Urban Ladders. Our products are already available on Flipkart. Our vision is grow our online