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Wipro Consumer Care Ventures invests in personal care start-up LetsShave

The venture capital fund which has a pool size of Rs 200 crore will be deployed over the next three years with fresh investments in 4-5 start-ups each year

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wipro consumer care

Samreen Ahmad Bengaluru
Wipro Consumer Care Ventures, the venture capital fund arm of Wipro Consumer Care & Lighting (WCCL), has invested an undisclosed amount in personal care start-up LetsShave.

The venture capital fund which has a pool size of Rs 200 crore will be deployed over the next three years with fresh investments in 4-5 start-ups each year.

“Our investment in LetsShave is in line with our strategy of leveraging emerging online opportunities targeting the millennials. We plan to increase our portfolio in innovative start-ups in consumer brands and consumer-tech domains both in India and South-East Asia,” said Sumit Keshan, Managing Partner, Wipro Consumer Care